CHRENI is one of the best and most interesting Armenian dried fruit production brands, more precisely - dehydrated fruits and vegetables. This is truly a unique company not only in Armenia, but throughout the region. This is truly a unique brand not only in Armenia, but also in the whole region, thanks to the natural highest quality, taste and safety / without sugar and additives. Moreover, the entire production process, starting from the choice of gardens, trees and vegetable gardens, continuing the visual and manual selection of specific fruits, is under the close attention of management and quality controllers. And most importantly - the entire production cycle is designed in such a way as to minimize possible errors.
Production of CHRENI dehydrated fruits and vegetables include:
- Apple & Cinnamon
And there are variety of fruits and vegetables that dehydrated as experiment, such as Pear, Zucchini Squash, Eggplant and Carrot. The major part of the experiments is for different types of vegetables to introduce a new product line with high quality dehydrated vegetables.
The production process
After delivering the fresh fruits to the facility the specialists do a visual inspection of the load. They are looking for clean crates, nicely organized crates/boxes in the truck. There are color coded crates for transferring delivered fruits. After washing and sorting they are moved to washed/clean crates which goes directly to preparation room where the operators perform the following processes: peeling, slicing, cutting, coring, pitting and etc. All surfaces in contact with fresh fruits are in stainless steel. Treated fruits are then being positioned on the trays which are stored inside trollies and moved to drying chambers. Trollies loaded with fresh fruits are immediately moved inside the chambers to avoid contact with airborne dust and other contaminations. Depending on the fruit there is specific program with several process cycles that varies from 12 to 20 hours.
Description of CHRENI products
CHRENI dehydrated fruits are being produced from manually selected and hand-picked fruits from tree. Before delivery of bulk fruits to production facility the specialists go and visit the land from which farmers supply the fruits. The main goal is to provide healthy and delicious snack for daily consumption. Here are some other important points describing the CHRENI products:
- Purchasing only high quality and selected fruits.
- Batch production in small to medium (150 to 300 KGs) lot sizes per machine.
- New technology for energy saving and clean production.
- Full process control (Temperature and humidity) with PLC system.
- Absolutely free of any type of additives/preservatives. No added sugar and not sulphured.
- Low humidity levels - 12% and lower.
- Dehydrating in low temperature ranges (from 50 to 60 degrees Celsius) help to keep high nutrition level as well as color and texture of final product.
- Thanks to low moisture content of the final product the consumer pays only for the dehydrated fruit pcs and not moisture.
The history and people behind the CHRENI brand
The CHRENI brand was developed and owned by A.D.A. Holding LLC. The idea and establishment of this company was initiated by Mr. Daniel Ghevondian, a talented Armenian industrial engineer from the Armenian Diaspora, who repatriated from Iran to Armenia in 2004, and successfully accomplished his second university education in Yerevan -- received master’s degree in Industrial Engineering and Systems Management (IESM) from the American University of Armenia (AUA) in 2006.
After a detailed study of the dried fruit industry, a business and engineering plan was developed and the ADA Company was founded with Mr. Daniel Ghevondian together with two other friends, investor partners, in 2017.
It is very important to note that the Company and CHRENI factory are located near Yerevan, in a lively place, in the village of ARZNI, which is one of the main popular resorts in Armenia, an ecologically clean area.